Glam Media Acquires AdPortal for Undisclosed Sum

  • Feed Type
  • Date
    7/23/2010
  • Company Name
    AdPortal
  • Mailing Address
    580 Market St. San Francisco, CA 94104
  • Company Description
    Their solution, the AdPortal software, automates the advertising sales process by providing tools to help fully sell more deals at a top tier on the value pyramid by packaging under-utilized inventory into audiences and categories in unique ways. AdPortal helps media companies end declining inventory prices by selling more inventory themselves.
  • Website
    http://www.adportal.net
  • Transaction Type
    M&A
  • Transaction Amount
    Undisclosed
  • Transaction Round
  • Proceeds Purposes
  • M&A Terms
    Financial terms of the transaction were not disclosed.