Lycos, a Waltham, MA-based maker of online search and media tools, was bought for $36 million by Ybrant Digital, the companies announced today. Ybrant, a digital marketing company headquartered in India, purchased Lycos from Daum Communications, a Korea-based company that in 2009 reorganized Lycos, which had been one of the most trafficked and most profitable Web portals during the Internet boom of the late 1990’s. Ybrant says the purchase of Lycos will help it provide new products for local advertising.
Author: Erin Kutz
Erin Kutz has a background in covering business, politics and general news. She holds a bachelor’s degree in journalism from Boston University. Erin previously worked in the Boston bureau of Reuters, where she wrote articles on the investment management and mutual fund industries. While in college, she researched for USA Today reporter Jayne O’Donnell’s book, Gen Buy: How Tweens, Teens and Twenty-Somethings Are Revolutionizing Retail. She also spent a semester in Washington, DC, reporting Capitol Hill stories as a correspondent for two Connecticut newspapers and interning in the Money section of USA Today, where she assisted with coverage on the retail and small business beats. Erin got her first taste of reporting at Boston University’s independent student newspaper, as a city section reporter and fact checker and editor of the paper’s weekly business section.
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