If trademark disputes were a sport, Hookit.com might have found a way to win gold—despite dropping out of the race. The San Diego-based action sports social networking firm, formerly known as Loop’d, surrendered its original name in January to end a costly 18-month trademark battle with Mountain View, CA-based mobile mapping firm Loopt.com. But Hookit’s … Continue reading “Hookit Fuels Sponsorship-Starved Amateur Athletes”