Neurala, With More Cash, Advances A.I. for Drones, Self-Driving Cars

Artificial intelligence software firm Neurala cut its teeth developing technology for government entities, including working on advanced navigation software for NASA’s planetary exploration robots.

Now, as A.I. technologies move further into our daily lives, 11-year-old Neurala says it is starting to pick up momentum selling its technology to businesses that are working in drones, self-driving cars, smart security cameras, and toys and consumer electronics.

Neurala’s customers embed its deep learning and computer vision software in their devices to “make their products more intelligent, interactive, and useful,” says co-founder and CEO Max Versace.

Max Versace

“We want to make this very easy and very fast and affordable for our customers, so it can jumpstart a whole new cycle of intelligent machines,” Versace says.

Investors are bullish on Neurala’s prospects. The Boston-based company recently closed a $14 million Series A funding round. Xconomy reported the investment in late December, based on an SEC filing, but Neurala is sharing more details about the deal this week.

Pelion Venture Partners led the round. Earlier Neurala backers 360 Capital Partners and Draper Associates also contributed, along with Sherpa Capital, Motorola Solutions Venture Capital, SK Ventures, and Idinvest Partners. Idinvest participated in the round through its Electranova Capital II Fund and in partnership with Ecomobility Ventures.

Neurala has raised $16 million to date from investors.

Neurala will use the new funds to develop new technologies, expand its customer base, and hire at least 10 more people over the next 18 months, Versace says. The company currently has 16 employees, plus another nine or so contractors, says Roger Matus, vice president of products and markets.

Versace founded the company with chief operating officer Heather Ames and chief technology officer Anatoly Gorshechnikov in 2006, while they were pursuing their PhDs in cognitive and neural systems at Boston University, the company’s website says. The idea was to create deep learning software that emulates how the brain analyzes its surroundings and learns. The founders developed a new way to perform parallel calculations on graphics processing units (GPUs), enabling inexpensive graphics processors to run sophisticated artificial neural network software and manage multiple sensors embedded in the device.

A retina-like feature in the vision system in Neurala’s software moves around and quickly classifies nearby objects, and can be trained by the user to recognize new types of objects in a matter of seconds, the company says. The software also enables machines to navigate their surroundings without GPS and avoid collisions by making calculations that try to anticipate the actions of nearby people and things, Neurala claims.

One of the main selling points for Neurala is its software can make all these calculations right on the device, without needing to connect to the Internet or a far-away server. That’s crucial for drones and autonomous vehicles, “where reaction time is critical and where you can’t always get fast network access,” Versace says. (Other tech companies are building similar capabilities into their intelligent machines, too. For example, Google’s experimental self-driving vehicles (now spun off as Waymo) handle at least some of the processing of their surroundings on board, according to a 2014 article from The Atlantic.)

That local processing capability also means that devices using Neurala’s software can sidestep

Author: Jeff Bauter Engel

Jeff, a former Xconomy editor, joined Xconomy from The Milwaukee Business Journal, where he covered manufacturing and technology and wrote about companies including Johnson Controls, Harley-Davidson and MillerCoors. He previously worked as the business and healthcare reporter for the Marshfield News-Herald in central Wisconsin. He graduated from Marquette University with a bachelor degree in journalism and Spanish. At Marquette he was an award-winning reporter and editor with The Marquette Tribune, the student newspaper. During college he also was a reporter intern for the Muskegon Chronicle and Grand Rapids Press in west Michigan.