Salesforce.com Shows Off Designs for Mission Bay Campus

The Mission Bay area of San Francisco really was a bay once, before it was filled in during the 19th and early 20th centuries to make room for railyards and slaughterhouses. It’s still one of the lowest-lying areas in the city—and barring the construction of huge levees or dikes, it will likely be inundated once again by the year 2100, as sea levels rise in response to global warming. (That’s according to maps produced by the San Francisco Estuary Institute; see Rebecca Solnit’s Infinite City: A San Francisco Atlas.)

But none of that seems to bother Salesforce.com, which today unveiled detailed plans for the 14-acre headquarters campus it intends to build as part of the ongoing redevelopment of the Mission Bay area. Designed by Mexico City-based architecture firm Legoretta + Legoretta, the new campus will include eight buildings with roughly 2 million square feet of office space, along with space for parks, plazas, and retail businesses. Salesforce.com spent $278 million last year to acquire the parcels for the campus, which will take much of the decade to complete.

Salesforce.com chairman and CEO Marc Benioff said in an announcement today that the Legorreta + Legorreta design, which is distinguished by a Miami-bright color scheme, fountains and pools, and large outdoor art pieces, is intended to give “physical evidence of Salesforce.com’s philosophy of innovation.” The new campus “will be a place where our employees and the community can connect, collaborate and be inspired by the world around them,” Benioff said. (See the images below, which are from a Flickr album posted today by Salesforce.)

UCSF’s biomedical research campus is currently largest tenant in Mission Bay, which I pass through regularly on my way from Xconomy San Francisco’s Potrero Hill headquarters to meetings in SoMa or the Financial District. By 2014, the research campus will be joined by the new UCSF Medical Center, already under construction on a huge site between 16th Street and Mariposa Street. But the Salesforce campus will fill several blank spaces on the map between the UCSF facilities and the waterfront—blocks currently given over to dusty, windswept parking areas and a cement plant.

San Francisco Mayor Ed Lee said in a statement that “The new headquarters and its vibrant design are proof that San Francisco is the place where the next generation of technology leaders wants to work and live.” Salesforce said the plans call for the use of sustainable materials and technologies that reduce water and electricity use—strategies that it hopes will bring the buildings Platinum-level LEED certification from the US Green Building Council.

Click on the images below to see larger versions.

Author: Wade Roush

Between 2007 and 2014, I was a staff editor for Xconomy in Boston and San Francisco. Since 2008 I've been writing a weekly opinion/review column called VOX: The Voice of Xperience. (From 2008 to 2013 the column was known as World Wide Wade.) I've been writing about science and technology professionally since 1994. Before joining Xconomy in 2007, I was a staff member at MIT’s Technology Review from 2001 to 2006, serving as senior editor, San Francisco bureau chief, and executive editor of TechnologyReview.com. Before that, I was the Boston bureau reporter for Science, managing editor of supercomputing publications at NASA Ames Research Center, and Web editor at e-book pioneer NuvoMedia. I have a B.A. in the history of science from Harvard College and a PhD in the history and social study of science and technology from MIT. I've published articles in Science, Technology Review, IEEE Spectrum, Encyclopaedia Brittanica, Technology and Culture, Alaska Airlines Magazine, and World Business, and I've been a guest of NPR, CNN, CNBC, NECN, WGBH and the PBS NewsHour. I'm a frequent conference participant and enjoy opportunities to moderate panel discussions and on-stage chats. My personal site: waderoush.com My social media coordinates: Twitter: @wroush Facebook: facebook.com/wade.roush LinkedIn: linkedin.com/in/waderoush Google+ : google.com/+WadeRoush YouTube: youtube.com/wroush1967 Flickr: flickr.com/photos/wroush/ Pinterest: pinterest.com/waderoush/